Trendstop gives FashionUnited bookworms a first look at the key menswear
color trends seen on the Spring / Summer 2022 catwalks. The seasonal menswear
palette is evolving to reflect the overarching themes that highlight Spring /
Summer 2022. As a result of the shift in consumer attitudes, colors are
inspired by nature: “earthy hues and fresh foliage-like hues. A gender-free
approach opens up new possibilities for expanding the color repertoire of
classic menswear tailor-made as consumers increasingly seek fashion for
expression and personal creativity.
Honest earthy green
Honest Earthy Green is a promising shade that symbolizes bouts of
optimism and new beginnings. This spring shade incorporates a unique sense of
sophisticated playfulness paired with a natural, earthy plant-based hue,
reflecting consumer and designer interest in a return to natural, low-impact
dyeing methods.
Asexual reds
Asexual reds seek to blur gender lines that often join the thought of
color. Pinks lend a more feminine look, soften up tones that were once harsh or
too bright, and bring a sense of playfulness and creativity to the use of color
in menswear. Subtle earthy nuances serve to create expressive tones in nature,
reflecting the new mindset of consumers.
Vintage Sports Combos
Vintage colors are reinterpreted through modern lenses and integrated
into sporty silhouettes. Again, traditional gender boundaries are a thing of
the past as men explore a new sense of self-expression by creatively embracing
their feminine side. A sense of freedom of expression and individuality, not
only in the individual shades but also in how they are designed and combined.
Exclusive offer:
FashionUnited bookworms can get free access to Trendstop's Key Spring /
Summer 2021 Color Trends Report. Just click on the banner to receive your free
report.
Polo Ralph Lauren launches Hoffman collection
Polo Ralph Lauren launches The Hoffman Collection, a limited edition Hawaiian
print inspired by the personal archive of surf legend Walter Hoffman.
After serving at Pearl Harbor in the early 1950s, where he was a member
of the US Navy's sailing and surfing teams, Hoffman began selling tropical
print fabrics through his family's textile business. Over time, Hoffman
contributed to the popularity of the traditional aloha shirt, which became the
staple of modern surfing clothing.
Inspired by Walter Hoffman's original aloha shirts, the Hoffman limited
edition Polo Ralph Lauren collection includes menswear and accessories.
The matching tees, shorts and canvas shoes are exclusively designed
using three original floral designs from Hoffman's archives: South Pacific
Floral, Coconut Grove Floral and The Big Kahuna.
The campaign was filmed in Hawaii by contemporary artist and photographer
Joe Termini, about political surfer and son-in-law Isaiah Moniz of the famous
Hawaiian Moniz surfer family.
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